Always On Connection
While people turn off their PC and spend many hours a day without connection the user responds entirely differently to their little beeping friend in their pocket, it is always on, always connected, and always close-by. How is your company making the most of that device?At Little Black Box we can start you on the road to a mobile strategy. You may wish to compile a CRM database incorporating valuable data capture of mobile numbers, or establish two-way SMS dialogues with your users, such as competitions, or text-to-get information.
Perhaps a mobile version of your website would suit you if your users are likely to research on–the-go, or even, a viral java game or iphone application may be a fabulous avenue for reaching new users, or retaining them as active participants with your brand once they have initially engaged.
Mobile Advertising
Furthermore, mobile advertising is a fast growing medium, whereby mobile internet sites are increasingly home to banner advertisements which receive an incredible click-through-rate compared with general online inventory, and more-often-than-not on a CPC (cost per click) basis, meaning every penny you spent is monitored.
Proximity Marketing
Why not enhance your outdoor media offering by using interactive bluetooth technology? If your business or organisation is interested in engaging mobile consumers through the digital channel of mobile, then proximity marketing to bluetooth enabled devices offers a great opportunity. Bluetooth enables brands to deliver rich-media content directly to a huge percentage of mobile devices via Bluetooth and WiFi.
Strategic Positioning
Strategically placed broadcasting units are linked to campaign management tools which offers 24/7 remote access to administration, reporting and system monitoring. These systems have been deployed in countless locations throughout the UK, including in-store, exhibitions, train station, busy high streets and airports. What is critical however, is that all users opt-in; all of our campaigns are designed to be entirely opt-in and conform to all national anti-spam and digital privacy directives - in short, like you, we respect user privacy.
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If you would like to work with a specialist company that doesn't promise the earth but does deliver results and speaks in plain English then why not give us a call in order to establish whether we can help you with your online marketing objectives. Or if you prefer why not send us an e-mail - either way, were always very pleased to hear from you.
T: 01748 900 470 | E: hello@littleblackbox.eu
